Healthcare Program Manager C2C jobs Marketing Cloud – Hybrid role in CA

Role: Program Manager – Marketing Cloud
Location: Long Island, CA (Hybrid)
Duration: 12+ Months

Must have:
• Marketing Cloud
• MS Dynamics
• Eloqua
• Healthcare Domain

Responsibilities:
Program Leadership & Delivery:
• Own and manage end-to-end Marketing Cloud programs on Microsoft
Dynamics 365 Marketing across multiple workstreams, releases, and
geographies
• Ensure delivery commitments across schedule, budget, quality, and
scope
• Manage program budgets, forecasts, and resource plans, including
onshore/offshore delivery models
Compliance, Privacy & Audit Readiness
• Ensure Marketing Cloud solutions comply with healthcare and marketing
regulations, including HIPAA, PHI handling, consent management,
CAN-SPAM, TCPA, and data privacy standards
• Collaborate with compliance, security, privacy, and legal teams to
embed controls into Dynamics 365 Marketing journeys, campaigns, and data
models
• Support audit readiness and maintain documentation for
healthcare-specific marketing and communication controls
Architecture, Integration & Best Practices:
• Oversee integrations between Dynamics 365 Marketing and
upstream/downstream systems such as CRM, enrollment, claims, member
platforms, CDPs, and analytics systems
• Guide teams on best practices for Dynamics 365 Marketing architecture,
release management, and environment strategy
• Partner with architects, product owners, and marketing SMEs to deliver
scalable, secure, and future-ready digital engagement solutions
Value Realization:
• Track benefits realization, ROI, and value delivery tied to:
• Member and provider engagement
• Campaign effectiveness
• Personalization outcomes
• Operational efficiency

Requirements:
• 8+ years of experience in Program Management or Large-Scale Project
Management
• 5+ years of hands-on experience managing Microsoft Dynamics 365
Marketing (Marketing Cloud) programs
• Strong Healthcare domain experience (Payer or Provider)
• Solid understanding of healthcare marketing compliance, consent
management, and data privacy regulations
• Proven experience managing complex, multi-vendor, and multi-geography
programs
• Excellent leadership, communication, and executive stakeholder
management skills